Do you love the intriguing world of paid media services? Do you yearn to increase your understanding of media and manage effective media programs for a multitude of cool clients? Do you get adrenalized when discussing the vast array of digital media options out there today? If so, we want to talk to you! CatapultWorks—Silicon Valley's leading integrated demand marketing agency—is looking for a motivated Media Buyer with the determination and fortitude to play an integral role in taking media services to the next level and beyond. The Media Buyer will be the administrative go-to resource responsible for all aspects of media buys and an empowered manager of both client communications and internal processes. Reports directly to VP of Media Services.

Our amazing media clients include: Ciena, Citrix, eBay, Hitachi, LSI, McAfee, NVIDIA, Polycom, RAE Systems, ServiceNow, Silverpop, Splunk and XO

As a Media Buyer you will:

• Have an unrelenting passion for media buying and a desire to learn media planning
• Liaise and build heartfelt relationships with clients and media companies
• Book approved Media Plans; primarily digital combined with print, OOH, email, content syndication and broadcast
• Execute client reporting and budget management, including estimates for clients
• Produce spending updates throughout the campaign
• Collect and analyze sales and consumer data and drive optimization decisions
• Famously juggle working on a range of client accounts at the same time
• Propose and monitor exceptionally superb buying strategies
• Work with Media team to identify target audiences for multiple media campaigns and decide how to best communicate
• Support the Media team and other colleagues seeking a hand

The Media Buyer ensures that the expertly developed media plans and strategies ultimately reach the intended audiences. The Media Buyer will be responsible for finalizing contracts, scheduling, and buying appropriate media. He or she will assist in identifying target audiences and will buy the most fitting advertising space (all forms of digital media, as well as print, out-of-home, radio or television).

Responsibilities:

• Setting a Media Buy: Translate Media Recommendations into appropriate information for each media partner and deliver that information to key players. Review contracts for accuracy of buying info and maintain a solid filing system of buy-related information. Generate purchase orders and work with traffic department and account management to confirm timing for creative deliverables. Compile comprehensive spec information for creative teams and communicate changes relating to ad unit creation. Work with client to secure pieces needed for buy. Traffic creative deliverables to each media partner and working with creator of media recommendations, determine appropriate reporting milestones and formats for client and communicate these effectively.

• During a Media Buy: Keep team informed of buy status. Monitor reporting milestones, compile reporting, review reporting with team and in some cases, deliver reporting to clients. Communicate with lead providers regarding bogus leads or those deemed unacceptable for the client programs. Be prepared to signal internally (wildly, if necessary) the need to re-evaluate, tweak or alter the program if it is not meeting our expectations. Support day-to-day interaction with clients via phone, email, and face-to-face meetings. Assist in proofing Media documents as requested. Track buys to reconcile invoices received and resolve any billing discrepancies.

• The End of a Media Buy: Secure all applicable information from client to evaluate program performance, including form fill info, SFDC information on deals and pipeline activities. Ensure all electronic files and reporting are archived and all media invoices are received.

• Ongoing Exploration: Create a continual learning attitude to support growth. Research media opportunities that may make you famous. Keep apprised of industry trends. Actively read media-related trade publications and general press. Make nifty observations on everyday life and all surrounding media and marketing channels.

Requirements:

WRITTEN AND VERBAL COMMUNICATION

Clearly convey information for a variety of media audiences, engaging them to an unexpected degree while ensuring the message is delivered and understood. Create a positive, confident and respectful first impression demonstrating excellent media relation capabilities. Categorize communication and separate information by importance, message, audience, priority and logic - just the way it should be!

PLANNING AND ORGANIZING

Coordinate ideas and resources to achieve wonderful media relations goals. Identify a sequence and understand the steps necessary to achieve goals and prioritize key actions. Understand what to do and when. Make timely, informed decisions.

The Media Buyer seeks input from others and searches for information about timelines, critical actions, sequencing, scope, methodology, expected outcomes, and priorities. Create attainable and well-matched schedules and determine a timeline for projects, taking into consideration media challenges and opportunities. Evaluate progress based on media schedules and goals. Become a go-to guru on active programs.

CLIENT MANAGEMENT
Assume role on the core client team(s) to identify issues, develop new opportunities with existing clients, and assist in development of new client relationships. Inspire clients with media knowledge and ideas.

CREATIVE AND INNOVATIVE THINKING

Generate media ideas and lots of them! The Media Buyer develops fresh ideas that ultimately help to meet the client's business goals. See opportunities and generate ideas by looking at the big picture while proving flexible. Ability to communicate these ideas quickly and succinctly.

Skills and Experience you need:

• BA/BS Degree
• 2-3 years digital experience in agency media, client-side media, publishing or media sales
• Ad performance reporting, 3rd-party ad serving, and/or ad trafficking experience — DoubleClick experience a big bonus
• Keen attention to detail with strong organizational skills
• Strong analytical skills to keep ever-critical details on track and in order
• Solid verbal and written communications skills — just because it will do wonders
• Infatuation for servicing clients
• Ability to proof/edit grammar, punctuation, spelling, etc.
• Be a self-starter, entrepreneurial and independent thinker extraordinaire